Mailchimp vs Constant Contact compared
Head to Head · Email Marketing
★ Our pick
Mailchimp
85
/100
vs
Challenger
Constant Contact
81
/100
◂ Mailchimp
Advantage
Constant Contact ▸
A 4 point edge to Mailchimp on features. Constant Contact answers with live phone support.
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The verdict
Mailchimp wins on features and value. Constant Contact trades them for real phone support.
Scored side by side
Criteria
Mailchimp
Constant Contact
Winner
Deliverability
85
84
Mailchimp
Automation
78
72
Mailchimp
Value for money
76
74
Mailchimp
Ease of use
88
86
Mailchimp
Integrations
90
80
Mailchimp
Choose Mailchimp if…
+You want stronger automation and reporting
+You want a larger template and integration library
+Self serve support is enough for your team
Choose Constant Contact if…
+You want live phone support and hand holding
+You run event invites and simple newsletters
+You prefer a flat, predictable starting price
Feature for feature
✓ full · ∼ partial · — none
Capability
Mailchimp
Constant Contact
Free plan
✓
—
Marketing automation
∼
∼
Native SMS
∼
∼
Ecommerce store sync
∼
∼
Open REST API
✓
✓
Pricing side by side
Mailchimp
Free
$0
250 contacts, 500 sends a month, automation removed
Essentials
From $13/mo
500 contacts, removes branding, basic automations
Standard
From $20/mo
Advanced automation, the plan Mailchimp recommends
Constant Contact
Lite
$12/mo
500 contacts, up to 10x contacts in monthly sends
Standard
$35/mo
Adds automation and 12x contacts in monthly sends
Premium
$80/mo
24x sends, advanced reporting and SEO tools
Pricing as of June 2026. Vendors change plans often · check the vendor for current pricing.