VETTED SAAS
Head to head · Website Builders

WordPress.com vs Shopify

WordPress.com and Shopify are built for different jobs that occasionally meet. Shopify is a commerce engine made to sell at scale across many channels. WordPress.com is a managed publishing platform for blogs, content and marketing sites that can also add a store. If selling is the point, Shopify leads. If the writing and the site are the point, WordPress.com does.

Reviewed by M. HALLORAN·Updated JUNE 2026·How we vet
★ Our pick
Shopify
87 /100
vs
Challenger
WordPress.com
83 /100
◂ Shopify Advantage WordPress.com ▸
Shopify takes it for anyone whose main goal is selling · WordPress.com wins for content, publishing and flexibility.

These are affiliate links marked rel=“sponsored”. We may earn a commission if you buy · it never affects our scores or who wins. Disclosure.

How they score

Criteria Shopify WordPress.com Winner
Selling and checkout
95
70
Shopify
Content and blogging
68
92
WordPress.com
Flexibility and plugins
78
88
WordPress.com
Scalable commerce
93
66
Shopify
Ease of setup
84
78
Shopify
Value for the job
82
80
Shopify

Scores are our editorial assessment against the VettedSaaS rubric · not vendor supplied.

Choose Shopify if…
+Selling is the core job of the site
+You expect to scale to high order volume
+Multichannel reach and checkout matter
+A large commerce app store is a draw
Choose WordPress.com if…
+Writing, blogging or content is the point
+You want plugins and room to grow
+Portability and owning your content matter
+You may add a store later, not first

Feature by feature

✓ full  ·  ∼ partial  ·  — none
Capability Shopify WordPress.com
Free plan —3 day trial ✓Free
Dedicated cart and checkout ✓ ∼Commerce plan
Plugins and extensions ∼apps ✓Business plus
Full blogging and CMS ∼basic ✓
Multichannel selling ✓ —
Abandoned cart recovery ✓ ∼Commerce
Export and own your content ∼ ✓

Feature support verified as of June 2026 · check the vendor for current details.

Pricing, side by side

Per month, billed annually
Shopify Our pick
Basic $29
Grow $79
Advanced $299
WordPress.com Challenger
Personal $9
Premium $18
Business $40

Pricing as of June 2026, per month billed annually · monthly billing runs higher. Check the vendor for current pricing. Shopify also offers a $5 Starter and Plus from about $2,300/mo, plus a fee unless you use Shopify Payments. WordPress.com has a free tier and a Commerce plan at $70/mo for full WooCommerce selling.

Keep exploring
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