Verdict · Help Desk

Gladly

A premium platform that puts the person, not the ticket, at the center.

Gladly is built around a single lifelong conversation with each customer across voice, chat, email and messaging. There are no ticket numbers, which appeals to consumer brands that treat support as part of the experience. It is genuinely polished and includes native voice, but it is also one of the most expensive desks here, with high per agent pricing and seat minimums that put it firmly in enterprise territory.

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Reviewed by M. HALLORAN·Updated MAY 2026·How we vet
In one line
Gladly is luxury support tooling, and it charges like it.
What we found

In its favour

+ People centered model with one lifelong conversation
+ Native voice built into the platform, not bolted on
+ Polished, modern agent experience
+ Strong fit for premium consumer and retail brands
+ Good knowledge and self service tooling

Held against it

Among the most expensive desks we assess
Ten user minimum on the entry package
Voice usage is often billed separately
Pricing is not published and needs a sales call
The scorecard

A polished, premium desk at a premium price

Gladly scores well on experience, voice and ease. It scores lowest here on value, where high per agent pricing and seat minimums put it out of reach for most small teams.

Scored against the same five weighted criteria we use across help desk software. See the rubric →

Ease of use 86
Features and depth 82
Value for money 66
Integrations 78
Support and onboarding 84
Buy it if you’re…

a premium consumer or retail brand that wants a people centered platform with native voice and can meet the minimums.

Skip it if you’re…

a budget conscious team or anyone who wants a simple, low cost ticketing desk.

What it costs

Per user / month, billed annually

Pricing as of June 2026 · check the vendor for current pricing. Figures are per user per month on annual plans, with a ten user minimum on Hero and a forty five user minimum on Superhero. Gladly does not publish pricing publicly, and native voice usage is often billed separately, so voice heavy teams should budget for usage on top.

★ Our pick
Hero
$180
The core package, ten user minimum.
+Lifelong customer conversation
+Voice, chat, email and messaging
+Knowledge base
+People match routing
Superhero
$210
More scale and control, larger minimum.
+Everything in Hero
+Forty five user minimum
+Higher limits and controls
+Advanced configuration
Custom
Quote
Negotiated terms for larger deployments.
+Tailored package
+Volume based terms
+Enterprise security
+Dedicated success team