Constant Contact
A beginner friendly veteran built around simple newsletters, events and real phone support, with depth that trails the leaders.
Constant Contact is one of the oldest names in email and still leans on what made it popular: a gentle learning curve, a tidy template library, event and survey tools, and live phone support that newer rivals rarely offer. For a nonprofit, a local business or a first time sender who values a human on the line, that combination is reassuring. The limits are real, though. Automation is basic next to ActiveCampaign, reporting and segmentation are shallow, and the contact based pricing rises fast once your list grows past the entry tier, so heavier senders tend to outgrow it.
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The friendly veteran with a phone line, if simplicity matters more than depth.
In its favour
Held against it
Ease and support carry it; depth is thin.
Constant Contact scores highest on ease and support, where its phone line and simple setup shine. Feature depth drags the total into the low 80s because automation and reporting trail the leaders.
Scored against the same five weighted criteria we use across email marketing. See the rubric →
a nonprofit, local business or first time sender who values simplicity and live phone help.
a team that needs deep automation and segmentation, or one watching cost as the list grows.
What it costs
Per month, 500 contactsPricing as of June 2026. Prices scale with contacts; SMS is an add on. Annual billing saves 15 percent. Check the vendor for current pricing.