Brevo SMS
Pay as you go SMS bolted onto Brevo's email and CRM platform, formerly Sendinblue, cheap and contract free.
Brevo, the platform formerly known as Sendinblue, treats SMS as an add on channel to its email, CRM and automation suite. You can attach SMS to any Brevo plan, including the free tier, and pay as you go: prepaid credits start around a cent each in the US, never expire and carry no contract or monthly minimum. For a business already sending email through Brevo, layering in transactional or marketing texts is simple and shares the same contacts and automations. The limits follow from the model: SMS is a secondary channel rather than a purpose built marketing texter, the segmentation and flow tooling is email first, international rates climb quickly, and there is no dedicated two way inbox like the texting specialists offer.
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Cheap, contract free texting, riding alongside your email.
In its favour
Held against it
A cheap SMS add on for Brevo email users.
Brevo SMS scores well on value and ease for existing Brevo users, with credits that never expire. It trails the texting specialists on two way tooling and SMS specific automation, which sets its ceiling.
Scored against the same five weighted criteria we use across SMS marketing. See the rubric →
a business already on Brevo email that wants cheap, contract free SMS sharing the same contacts and automations.
a sender who needs a dedicated two way inbox or SMS first campaign automation from a texting specialist.
What it costs
Pay as you go, per creditPricing as of June 2026. Brevo, formerly Sendinblue, sells SMS as pay as you go credits you can add to any plan including the free tier: US credits start at about $0.0109 each, for example 100 texts to the US for about $1.09, with rates varying by destination such as roughly $3.45 for 100 texts to the UK; prepaid credits never expire and carry no contract or monthly minimum. Check the vendor for current pricing.